There needs to be a balance between engaging/communicating with fans and professionalism. There is nothing wrong in a bit of light hearted banter, I agree. But the club is a professional organisation (i know, who would have thought!!) and it needs to be reflected as such in all the mediums of communication that it uses.
Petty and nonsensical tweets, posts, vines, etc. are not necessary and usually this type of "banter" comes back to smack you in the face!
Petty and nonsensical tweets, posts, vines, etc. are not necessary and usually this type of "banter" comes back to smack you in the face!